Instagram post sizes, and how the profile grid crops them
Instagram shows posts in the feed at their own shape, but your profile grid now previews every post as a 3:4 rectangle. That means the size you pick decides both how much of the feed a post fills and how much of it survives on your profile.
The sizes
- Portrait 4:5 — 1080 × 1350: fills the most of the feed. A thin strip down each side is hidden in the 3:4 profile grid.
- Portrait 3:4 — 1080 × 1440: matches the profile grid exactly, so nothing is cropped there.
- Square 1:1 — 1080 × 1080: still supported, but the grid crops about 12% off each side.
- Stories and Reels 9:16 — 1080 × 1920: full-screen vertical. The top and bottom are covered by the profile name, captions and reply bar.
Design tips
- Keep text in the middle: leave the outer edges free so the grid crop never cuts a word.
- Stories: keep text out of the top 13% and the bottom 20% of the frame.
- Carousels: every slide uses the first slide’s shape, so pick one size and stick to it.
Step by step
- Open the Glowtrack Studio post maker and choose Instagram portrait, square or Story from the Size menu.
- Pick a template or start from a photo; the pink guides show where the grid crop or the story interface will cover your design.
- Add your headline and any cut-out images, keeping them inside the guides.
- Download a JPG or PNG and post it from your phone or Meta Business Suite.
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Questions
What is the best Instagram post size?
For most feed posts, 1080 × 1350 (4:5): it takes up the most space in the feed and loses only a sliver on the profile grid. Use 1080 × 1440 (3:4) if the grid look matters most.
Will Instagram compress my image?
Yes, a little. Uploading at exactly 1080 pixels wide avoids an extra resize and keeps it sharpest.
Can I change the grid crop?
Yes — when posting or editing, you can adjust the profile grid preview. Keeping important content central saves you the trouble.
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